Toyota Speaker at Driving ‘09 – Registration open

Toyota is expanding its focus from mostly hybrid vehicles to plug-in hybrids and electric cars.

Toyota is expanding its focus from mostly hybrid vehicles to plug-in hybrids and electric cars. The company has just announced that it will be leasing 500 lithium-ion plug-in hybrids globally (200 in Japan, 150 in the US, 150 in Europe) to government and corporate fleets starting by the end of this year. We are happy to announce that Toyota Motor Europe has just confirmed that they will be presenting at Driving Sustainability ´09 in Reykjavík in September.

Increased electrification of transport is swiftly moving up on the agenda in the Nordic countries and the world as a whole. It is therefore exceptionally good news that Toyota, the biggest car manufacturer in the world today, is stating that it “believes that, in response to the diversification of energy sources, plug-in hybrid vehicles are currently the most suitable environmentally considerate vehicles for widespread use.”

Mr. Ichiro Fukue, SVP of Mitsubishi Heavy Industries, will share with the participants of Driving ´09, the latest news about the company’s most recent developments in electric vehicles and related infrastructure. We are also expecting some further news about the progress of the Mitsubishi-Icelandic Government agreement on EV fleet testing and service network signed at last year’s event.

Registration is now open here for Driving Sustainability ´09. We are looking forward to seeing you in Reykjavík in September.